W. Randal Peterson, Managing Partner is a recognized industry expert in career school marketing and recruitment. In his nearly twenty years in the business he has held positions ranging from Admissions Representative to Corporate Training Director. He has experience in virtually all aspects of the day-to-day operations of a career school. His experiences include both the high school and adult market. Randal has been hired to consult with private secondary schools and to develop marketing and recruitment strategies for public school district magnet school programs.

Randal is a popular workshop presenter and motivational speaker for industry meetings and conferences and has a knack for offering practical techniques and tactics for performance improvement in a simple yet entertaining fashion.